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Product Marketing Management

I 10 migliori prodotti di marzo 2025
Ultimo aggiornamento: 26 marzo 2025
Independently published
Independently published
Professione Product Management: Gestire il prodotto senza dimenticare la sfera umana
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AIPMM
AIPMM
The Guide to the Product Management and Marketing Body of Knowledge: ProdBOK(R) Guide
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#2
O'Reilly Media, Inc.
O'Reilly Media, Inc.
Product Management in Practice: A Practical, Tactical Guide for Your First Day and Every Day After
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#3
Independently published
Independently published
Product Marketing, Simplified: A Customer-Centric Approach to Take a Product to Market
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#4
CULTURA DI IMPRESA
CULTURA DI IMPRESA
Product & Brand management                      
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#5
Pearson
Pearson
Innovation Management and New Product Development
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#6
Independently published
Independently published
Product Marketing Management: How to Become Most Influential Person in your Company
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#7
McGraw-Hill Education
McGraw-Hill Education
New products management                          
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#8

  • n addition, we have substantially updated examples throughout the text wherever possible.We try to make use of illustrative examples that will nate with today’s students wherever possible. Of course, we welcome the reader’s comments and suggestions for improvement.
  • There continues to be much new research in new products, and we have tried to stay current on all of these topics. Readers will notice new or expanded coverage of portfolio management, value curve creation, the TRIZ method, crowd-sourcing, crowdfunding,observational research, open innovation, organizational structure, 3D modeling, beta testing, sustainable product development, and frugal innovation,among other topics.
  • We continue the practice of referencing Web sites of interest throughout the text,and we have added the web addresses for several useful YouTube videos and other urces.
  • International products have separate terms, are sold from abroad and may differ from local products, including fit, age ratings, and language of product, labeling or instructions.
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Wiley
Wiley
AI for Marketing and Product Innovation: Powerful New Tools for Predicting Trends, Connecting with Customers, and Closing Sales
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#9
Springer Gabler
Springer Gabler
Successful Product Management: Tool Box for Professional Product Management and Product Marketing
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